Control and validate sensitive data before it reaches AI tools.
Prytive runs locally in the browser and classifies every AI prompt for sensitive data exposure at the moment of submission — before anything leaves your organisation. It works alongside your existing security stack, not instead of it.
Wire transfer IBAN GB29 **** **** **** 1234 for j***@domain.com…
Q3 budget projections — internal use only, do not share…
How do I write a Python function that reads CSV files?
Redacted in-browser · No raw data stored · GDPR-aligned
Used by compliance teams in regulated industries
Why traditional DLP misses AI-specific risks
Your DLP tools were designed for a different threat model. AI introduces a new surface that most enterprise stacks are not yet monitoring.
Traditional DLP works after data moves
Network-layer and endpoint DLP tools inspect data in transit — email attachments, file uploads, API calls. By the time they act, the content has already left the application layer. For AI prompts submitted over HTTPS, the window for intervention has closed.
AI introduces a new input surface
When an employee types sensitive data into a ChatGPT prompt, that input exists briefly in the browser textarea before submission. This is the only moment when the content can be assessed, redacted, or blocked without any network dependency — and it is invisible to traditional DLP.
Prytive acts at the moment of submission
Prytive's content script runs locally inside the browser tab. It classifies prompt content at the point of entry — before the HTTP request is made. Sensitive content is redacted client-side. Only a risk classification and anonymised summary ever leaves the browser.
Side-by-side: Traditional DLP vs Prytive
| Dimension | Traditional DLP(e.g. Microsoft Defender) | Prytive |
|---|---|---|
| When it acts | After data moves across the network or endpoint | Before the prompt is submitted — in the browser |
| Scope | General data movement (files, email, endpoints) | AI-specific: prompt input to ChatGPT and similar tools |
| Data handling | Content logged to SIEM / cloud storage | Sensitive content redacted locally — never transmitted raw |
| Deployment | Agent rollout, policy authoring, admin configuration | Browser extension — install once, active immediately |
| AI prompt coverage | Limited — prompt text often treated as HTTPS traffic | Native — reads and classifies every prompt at the source |
| Relationship | — | Complementary layer, not a replacement |
Prytive is not a replacement for Microsoft Defender, Symantec DLP, or similar tools. It closes a specific gap — AI prompt input — that those products were not designed to address.
Compliance-grade AI governance, made simple
Three capabilities your security team needs. One lightweight browser extension.
In-browser detection
Classifies every AI prompt for PII, financial identifiers, and confidential keywords in real time — without sending content to any server.
Client-side redaction
Sensitive content is masked locally before any data is transmitted. Raw prompt text never reaches Prytive's servers at any point.
Audit-ready logging
Every interaction classified and timestamped. Export-ready for GDPR, HIPAA, and ISO 27001 reviews — without storing raw sensitive content.
A clear view of sensitive data entering your AI tools
- Identify sensitive data exposure across your team's AI usage — by category and risk level
- Full audit trail: PII, financial, and confidential classifications with timestamps
- Gain visibility into AI-related risks without accessing or storing raw content
salary details for employee j***@domain.com — Q…
NDA draft for client acquisition — confidential…
explain how GDPR applies to SaaS companies in EU
Demonstrate AI governance to your CISO and auditors
- Risk breakdown by category — PII, financial, and confidential — with trend data over time
- Designed to satisfy GDPR, UK GDPR, HIPAA, and ISO 27001 audit requirements
- No account required to start — your data is captured from the first install
Turn sensitive prompts into safe, coherent prompts — without breaking the answer.
The free plan masks sensitive data with asterisks. Paid plans substitute it with valid-looking fakes — so the LLM still answers usefully, and your team stops disabling the tool.
- Unlimited devices
- Detect · Redact · Block modes
- Email · IBAN · phone · postal · IP · card detection
- ChatGPT coverage
- No account required
- No coherent fake-data substitution
- No central dashboard or audit export
- Everything in Local Shield
- Coherent fake-data substitution (LLM stays useful)
- Up to 3 personal regex rules
- Cloud-synced audit log (90-day retention)
- Email alerts on high-risk events
- AI Exposure Report (PDF)
- Priority email support
Cancel anytime · annual saves 33%
- Everything in Pro
- Central compliance dashboard
- Full audit log export (CSV) · unlimited retention
- Unlimited custom regex rules
- Department-level risk breakdown
- Scheduled compliance reports (daily / weekly)
- Dedicated onboarding call · admin alerts
Cancel anytime · annual saves 33%
annual contract · per year
- Everything in Team
- Unlimited seats
- SSO/SAML + SCIM/RBAC
- Custom data residency · SIEM export
- Dedicated Customer Success Manager
- Contractual SLA · DPA · MSA · PO billing
- Custom detectors & policies
- Priority support · roadmap input
ChatGPT supported today. Gemini, Claude, and Copilot are in active development — not included in current plans.
Trusted by compliance and security teams
“We already had Defender in place. Prytive showed us what was getting into ChatGPT before any policy could act on it — that's a different problem entirely.”
“The audit logs saved us three days of manual work during our GDPR review. The fact that no raw data is stored made it a straightforward sign-off.”
“Setup took an afternoon. The dashboard gave our CISO the evidence she needed to approve AI tool adoption without a full policy review cycle.”
Frequently asked questions
Everything compliance teams ask before deploying Prytive.
How do I prevent employees from sharing sensitive data on ChatGPT?
Install Prytive — a free Chrome extension that intercepts ChatGPT prompts before they are sent. It automatically detects PII, IBANs, salary data, and confidential keywords, then redacts or blocks the content. No IT infrastructure changes required. Active in under 2 minutes.
Is using ChatGPT compliant with GDPR?
Submitting personal data to ChatGPT constitutes a data transfer to a US-based processor under GDPR — requiring a documented lawful basis and, in many cases, a DPA. Prytive prevents personal data from entering ChatGPT in the first place, eliminating this compliance risk at the source.
What is AI Data Loss Prevention (AI DLP)?
AI DLP tools prevent sensitive data from being submitted to AI tools like ChatGPT, Copilot, or Gemini. Unlike traditional DLP which monitors network traffic after data moves, Prytive operates at the browser level — intercepting prompts before they leave the device.
Can ChatGPT expose sensitive business data?
Yes. Employees routinely submit customer PII, internal contracts, financial data, and strategy documents to ChatGPT for summarisation or drafting. This data is processed by OpenAI's servers. Prytive prevents this exposure by redacting sensitive content before it reaches OpenAI.
Does Prytive store my prompts or sensitive data?
No. Prytive never stores raw prompts or original sensitive data. Detection and redaction happen locally in the browser. The audit log only records the redacted version, a risk classification, and metadata — never the original sensitive content.
How is Prytive different from Microsoft Defender or existing DLP tools?
Traditional DLP and Defender act after data has already moved across the network. Prytive intercepts at the moment of submission — inside the browser, before the network request is made. It's not a replacement for your existing stack; it closes the gap that existing tools cannot reach: the AI prompt layer.
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Start Free AI Data Exposure ScanRuns in-browser · No raw data stored · Complements your existing DLP